www.internationalaircharter.com
Tel: 01795 590 888


International Air Charter is one of the most respected private air charter companies in the world. With access to a huge selection of top of the range aircraft all over the world they can take you practically anywhere on the planet at short notice. Even with all this success International Air Charter had problems getting their site into prime positions on the main search engines, so Weblinx Ltd offered our professional and ethical services to help rectify the situation.


International Air Charters provides one of the highest levels of business air charter services within the Industry. Their head office is located in Faversham in Kent and they also have a wide selection of international offices situated throughout the globe. Even if you require a plane on short notice International Air charter can have a private plane ready to fly wherever you want to go within a couple of hours. They have access to over 50,000 top of the range private aircraft including helicopters, small jets and corporate liners.

Their website however didn’t enjoy as much success as their overall business and Weblinx Ltd agreed to help them solve this problem. Through negotiations we quickly established the strongest key phrases for the air charter industry and we explained exactly what we were going to do for International Air Charter.

 To ensure a website has strong foundations for optimisation you must improve three key areas within the site’s coding, the meta tag strings, internal linking structure and eradicate and copied content on the site. Improving the meta tag string involved placing relevant key phrases according to each page from those we established earlier into the titles, keywords and description coding. This was done carefully to ensure no duplication present throughout the pages. We then set to work on the internal linking of the site. We use s selection of clever SEO techniques to accomplish this including banner and image linking. The most commonly used method is anchor text linking which involves placing a block of text which is relevant to the page in question and adding a key phrase that will link it to another page within the site. This makes it far easier for the search engine spiders to analyse the site and so speeds op the caching process.

Once all the foundations had been laid we could upload the site and wait for it to be cached. This didn’t take long and after a few weeks we generated a keyword ranking report. These reports provide us with all the information we require about the progress of each keyword on the search engines and allow us to take rapid action to assist any that are struggling. We also sent a copy of the report to the team at International Air Charter as we go them so they could see exactly what was happening at all times. Ethical optimisation such as this is an ongoing process and we monitored the phrases every month until the contract ended.